For a limited time, Casey’s General Stores Inc. is bringing back one of its top-requested items—the Ultimate Waffle Breakfast Sandwich. The sandwich features a sweet-and-savory combination of bacon, sausage and eggs between maple waffles.
“Since introducing the Ultimate Waffle Breakfast Sandwich last fall for a limited time, we were inundated with requests to bring it back,” said Tom Brennan, chief merchandising officer with the Ankeny, Iowa-based convenience-store chain. “Some guests even went as far to call it our ‘best ever,’ so with morning routines returning and fall approaching, it is the perfect time for its return.”
Casey’s Ultimate Waffle Breakfast Sandwich is coming to 100 stores across the Des Moines metro area starting Aug. 24, to celebrate National Waffle Day. The popular breakfast sandwich will roll out across Casey’s full network on Sept. 4.
In celebration of National Waffle Day, Casey’s Rewards members can save a $1.99 Ultimate Waffle Breakfast Sandwich offer in the Casey’s app from Aug. 24-28, and it can be redeemed until Sept. 15.
- Casey’s General Stores is No. 3 on CSP’s 2024 Top 202 ranking of U.S. c-store chains by store count.
Casey’s General Stores operates more than 2,650 convenience stores in the greater Midwest under the Casey’s and goodstop brands and in Texas under the Lone Star brand. The company is the third-largest convenience-store retailer, the fourth-largest holder of liquor licenses and the fifth-largest pizza chain in the United States. In late July, Casey’s also agreed to acquire Temple, Texas-based Fikes Wholesale Inc., owner of 198 CEFCO Convenience Stores, in an all-cash transaction for $1.145 billion.
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