NEW HARTFORD, N.Y. — Through its loyalty software Punchh, ParTech Inc. is offering enterprise restaurants and convenience-store brands a way to launch and manage a subscription program.
Punchh Subscriptions integrates with mobile apps and online ordering solutions. Features include subscription tracking, renewal processing, automated renewal marketing messaging, customer targeting and custom analytics that track its effect and return on investment.
With Punchh Subscriptions, brands can drive spend by using recurring product offerings that encourage upsells and incentives to customers who frequent a location on a more regular basis; increase frequency through connections made with customers at every interaction point by using sequential logic that makes it easy to customize and deliver unlimited personalized campaigns; reward loyalty with offers that target the most loyal guests and nurture them along their purchasing cycle.
“We’re very excited to launch Punchh Subscriptions as we continue to revolutionize loyalty in the restaurant and convenience-store sectors,” said PAR President and CEO Savneet Singh. “We’re eager to introduce this product to the marketplace and change how restaurants and convenience stores approach the customer experience.”
More than 250 brands, including Yum! Brands, Fazoli’s, TGI Friday’s and Casey’s, use Punchh to help build customer relationships.
More than 100,000 restaurants in more than 110 countries use New Hartford, N.Y.-based PAR Technology Corp.’s restaurant point-of-sale (POS), loyalty, payments, digital ordering and back-office software solutions, hardware and drive-thru offerings, the company said.
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