BrandInsight
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Paytronix

Page 5
Technology/Services

The Evolution of Convenience Store Loyalty

Beyond simple segmentation, creating segments of like-minded lifestyles helps brands further deliver relevance and convenience to its customers.

Technology/Services

What Millennials Want From a Rewards Program

Three elements that appeal to this young-adult demographic

How to engage with customers to build their interest and enlist new members

Steps to help drive more traffic from the pump through the front door

How a relaunch or reinvention can reinvigorate your brand

Here’s how to drive repeat visits and increase basket size

How to create one that suits your brand, consumer audience

… and get your share of the generation’s $1.3 trillion in spending power

Loyal customers deserve rewards, but don’t entitle them

Consumer segmentation key to boosting loyalty

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