Defining nitro
To make nitro coffee, nitrogen gas is pumped into cold-brew coffee, resulting in a smooth and creamy mouth feel that is reminiscent in appearance and texture to a Guinness beer. Beer brewers tradition...
Consumers want to be educated
Despite lukewarm demand in some regional markets (Technomic data regularly finds that familiarity with up-and-coming coffee trends incubates on the East and West coasts), space constraints for necessa...