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CHICAGO — Price differential, measured in cents per gallon, reflects how a brand’s typical store on a typical day is priced relative to its direct competition, according to OPIS. Costco has been the perennial loss leader, and it priced gasoline nearly a quarter less than its competitors in 2019.
| Ranking | Brand | Station count | Price differential (CPG) |
|---|---|---|---|
| 1 | Costco | 485 | (24.7) |
| 2 | Food 4 Less | 28 | (21.3) |
| 3 | Arco | 1,138 | (21.0) |
| 4 | United | 28 | (20.3) |
| 5 | Space Age | 21 | (18.8) |
Source: OPIS
Click here for the complete 2020 Fuels 50 report.
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