Technology/Services

Visa Extends EMV Deadline

Cites ‘marketplace realities,’ ‘challenges’

SAN FRANCISCO -- Visa Inc. is giving gasoline retailers three more years to install EMV technology to process the new chip-based credit cards and debit cards.

It is moving the automated fuel dispenser (AFD) EMV activation date from Oct. 1, 2017, to Oct. 1, 2020, according to a Visa blog post.

San Francisco-based Visa said it is “attempting to proactively address marketplace realities and known challenges” in implementing the Europay, MasterCard and Visa rules.

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