According to Michael Zielinski, president/CEO of Royal Buying Group, "Our MIS department has worked diligently for over a year to update the industry's most accurate velocity reporting [image-nocss] tool and to create interactive websites to compliment our database development. We continue to lead the industry in representation of the independent retailer by creating efficient solutions to the challenges presented by that segment. Our state of the art database, written in a .net environment, allows us to repair bad feeds of data and linkage issues caused by the rapid transition of various owners of a particular convenience store."
Mark Hill, Royal Buying Group's director of IT, added, "We have updated our database management continuously since we began in this industry, but this project was the largest undertaking to date. We are excited by the long-term potential solutions that 'R' Data will provide to our vendor partners, as well as providing pertinent data to our members for their exclusive use in the management of their stores."
Royal Buying Group, headquartered in Lisle, Ill., is a national organization dedicated to maximizing sales and profitability of convenience stores, petroleum locations, college book stores, truckstops/travel plaza centers, auto repair facilities, drug stores, tobacco outlets, and liquor stores. It represents almost 6,000 locations nationwide. Core service capabilities include negotiating with regional and national suppliers for impactful and competitive sales and marketing programs and providing category management expertise, marketing support and customer service support for its membership.
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