MINNEAPOLIS — General Mills had a strong third-quarter fiscal 2019 in convenience stores. The company’s net sales for its c-store and foodservice segment increased 3% to $472 million, according to the company’s earnings report.
General Mills said the growth was driven by innovation in its “Focus 6” platforms, some of which include frozen meals, snacks, baked goods and yogurt. Moving forward, the Minneapolis-based company will use a “consumer first” strategy to achieve top-line growth in c-stores, which focuses on five areas: product innovation; consumer marketing; in-store execution; enhancing its differential platforms, such as Haagen-Dazs and snack bars; and pursuing acquisitions.
"We had a strong third quarter, with positive organic sales growth and significant operating margin expansion," said Jeff Harmening, chairman and CEO of Minneapolis-based General Mills. "Our year-to-date performance and fourth-quarter plans give us confidence that we will meet or exceed all of our key fiscal 2019 targets. Our improved execution and strengthened performance this year reinforce our view that a balanced approach to top and bottom-line growth, centered on our consumer first strategy, will drive long-term value for our shareholders."
Here are three reasons for General Mills growth in c-stores during its third-quarter 2019 …