For every brand of refrigerated hand-held entrees that saw a dip in sales, there's a brand that grew. Overall, however, sales of the subcategory were down 5.3% in convenience stores, according to 2013 year-end data from IRI, a Chicago-based market research firm (@iriworldwide).
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.