TravelCenters of America, a bp brand based in Westlake, Ohio, opened its 300th travel center this week at the newly rebuilt TA in Walton, Kentucky.
- TravelCenters of America is No. 29 on CSP’s 2023 Top 202 ranking of U.S. convenience-store chains by company-owned store count.
The 300th site opening is a milestone in TA’s strategic network growth plan which complements bp’s existing convenience and mobility business, the company said.
“Celebrating this achievement is very exciting for both our team members and guests, and we are committed to continued growth and innovation to provide an outstanding experience for all travelers who visit us,” said Debi Boffa, CEO of TravelCenters of America. “We look forward to welcoming guests into our newly rebuilt Walton, Kentucky, travel center, which provides a welcoming, pleasant atmosphere with excellent amenities.”
A 300th celebration was held Feb. 27 at the Walton location, including a ribbon-cutting ceremony in the new 12,200-square-foot building featuring dining options such as HWY Kitchen, KFC and a store with hot and cold food and beverage options, along with TA Truck Service and other amenities.
To recognize the 300th milestone, TA is awarding 3,000 professional drivers double fuel points when using UltraONE Loyalty and is also holding an Instagram contest giving all customers the chance to win one of 30 $100 bp gift cards.
TA Walton brings 100 new jobs to the local community. In honor of the site opening, TA is donating $2,500 to the Freestore Foodbank, the largest emergency food and services provider to children and families in greater Cincinnati, northern Kentucky and southeastern Indiana.
TA was acquired by bp in May. This year, TA plans to open 20 new locations. Other 2024 strategic initiatives include:
- Adding 1,600 new truck parking spaces.
- The installation of biodiesel blending infrastructure and bp Pulse electric-vehicle (EV) charging stations at select sites throughout the country.
- Improving guest touchpoints through enhanced store layouts and new benefits to its loyalty program.
- Upgrading TA Truck Service mobile maintenance and emergency roadside assistance vehicles to better serve its fleet customers and professional drivers.
TravelCenters of America, acquired by bp in May, is operator and franchisor of the TA, Petro Stopping Centers and TA Express travel center brands. The Westlake, Ohio-based company has more than 280 locations nationwide.
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